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Loyalty is a strong word. There are emotions attached to it. It is earned. In business, the same logic goes. You need to earn the loyalty of your customers by giving them so much value that they trust you. How do you inspire loyalty? The assembly line manufacturing style that Henry Ford popularized is more
The beauty industry is worth $532 billion, and it is an industry that will be evergreen no matter how poorly the economy swings. In fact, Juliet Shor, a professor in her book 'The overspent American,' writes that even when times are tight, consumers will indulge in luxuries like cosmetics as it gives them an emotional